Internal and External environment analysis for Mcdonalds

Internal and External environment analysis for Mcdonalds McDonalds has been a thriving business since 1955 and 20 of the top 50 corporate staff employees started as a restaurant level employee. In addition, 67,000 McDonalds restaurant managers and assistant managers were promoted from restaurant staff. Fortune Magazine 2005 listed McDonalds as the Best Place to Work for Minorities. McDonalds invests more than $1 billion annually in training its staff, and every year more than 250,000 employees graduate from McDonalds training facility, Hamburger University. The business is ranked number one in Fortune Magazines 2008 list of most admired food service companies. One of the worlds most recognizable logos (the Golden Arches) and spokes character (Ronald McDonald the clown). According to the Packard Childrens Hospitals Center for Healthy Weight children age 3 to 5 were given food in the McDonalds packaging and then given the same food without the packaging, and they preferred the food in the McDonalds packaging every single time. McDonalds is a community oriented, socially responsible company. They run Ronald McDonald House facilities, which provide room and board, food and sibling support at a cost of only $10 a day for families with children needing extensive hospital care. Ronald McDonald Houses are located in more than 259 local communities worldwide, and Ronald McDonald Care Mobile programs offers cost effective medical, dental and education services to children. They also sponsor Olympic athletes. They are a global company operating more than 23,500 restaurants in 109 countries. By being spread out in different regions, this gives them the ability to weather economic fluctuations which are localized by country. They can also operate effectively in an economic downturn due to the social need to seek out comfort foods. They successfully and easily adapt their global restaurants to appeal to the cultural differences. For example, they serve lamb burgers in India and in the Middle East, they provide separate entrances for families and single women. Approximately 85% of McDonalds restaurant businesses world-wide are owned and operated by franchisees. All franchisees are independent, full-time operators and McDonalds was named Entrepreneurs number-one franchise in 1997. They have global locations in all major airports, and cities, along the highways, tourist locations, theme parks and inside Wal-Mart. They have an efficient, assembly line style of food preparation. In addition they have a systemization and duplication of all their food prep processes in every restaurant. McDonalds uses only 100% pure USDA inspected beef, no fillers or additives. Additionally the produce is farm fresh. McDonalds serves 100% farm raised chicken no fillers or additives and only grade-A eggs. McDonalds foods are purchased from only certified and inspected suppliers. McDonalds works closely with ranchers, growers and suppliers to ensure food quality and freshness. McDonalds only serves name brand processed items such as Dannon Yogurt, Kraft Cheese, Nestle Chocolate, Dasani Water, Newmans Own Salad Dressings, Heinz Ketchup, Minute Maid Juice. McDonalds takes food safety very seriously. More than 2000 inspections checks are performed at every stage of the food process. McDonalds are required to run through 72 safety protocols every day to ensure the food is maintained in a clean contaminate free environment. McDonalds was the first restaurant of its type to provide consumers with nutrition information. Nutrition information is printed on all packaging and more recently added to the McDonalds Internet site. McDonalds offers salads, fruit, roasted chicken, bottled water and other low fat and calorie conscious alternatives. It has branded menu items e.g. Big Mac, Chicken McNuggets, which further promote McDonalds. McDonalds Egypt: Has the second largest market share in Egypt with branches exceeding 60. Fastest delivery service provided in Egypt. Nutrition information is printed on all packaging Safety protocols and quality assurance to serve best quality food. More than 92% of suppliers are Egyptian (Halal) Efficient assembly line to serve food as fast as possible with maintaining high quality. Charity works. McDonalds is the first restaurant in Egypt to provide drive through in 7 branches. Has a joint venture with shell petroleum. Sponsors many events and football teams. Cares about the environment by recycling the oil used in cooking for delivery motorcycles. (SWOT) McDonalds Worldwide: High employee turnover in their restaurants leads to more money being spent on training. Their test marketing for pizza failed to yield a substantial product. Leaving them much less able to compete with fast food pizza chains. The companys ability to increase revenue is small due to many competitors to keep prices down. It uses advertising that mostly targets children. Lack of innovative products. McDonalds Egypt: No innovation in products that could serve the culture taste due to consistency in their menu. Prices McDonalds Structure: McDonalds has a functional structure which serve many product lines in the same industry. Its chain of command is as follow: Chief Executive Operations Development Finance Marketing Human Resources McDonalds are structured along functional lines. Their Chief Executive oversees five major areas of activity: Operations (equipment and franchising) Development (property and construction) Finance (supply chain and new product development) Marketing (sales marketing) Human Resources (customer services, personnel, hygiene and safety) Culture: McDonalds is all about corporate culture. From its Hamburger University (where managers and assistant managers are trained) to its vision statement of Quality, Service, Convenience, and Value (QSCV), McDonalds corporate culture is a shared value system that forms the basis of all company decisions. A relatively enduring, interdependent symbolic system of values, beliefs, and assumptions evolving from and imperfectly shared by interacting organizational members that allows them to ascribe common meanings to stimuli encountered in the organizational context; these functions are accomplished through the mediation of implicitly and explicitly rules that act as cultural warrants. McDonalds vision statement creates the values by which are made all managerial and corporate decisions. These guiding values are exhibited in all aspects of business, from social responsibility and diversity to training and policies. McDonalds operates four Hamburger Universities in four countries. McDonalds has and provides the best employees-business relationship via providing an equal opportunity employer. As an equal opportunity employer McDonalds ensures that employees and job applicants are selected, trained, and promoted without discrimination to race, gender, sexual orientation, age or disability. The company promotes their employees based on their relevant skill, talents, and performance. In support of this McDonalds promotes and sustains a working environment, which is free from unlawful discrimination, harassment and bullying. Employees are regarded as members of a team where everyones opinion is valued and respected. The Human Resources department monitors the effectiveness of the discrimination policies at regular intervals and takes corrective action as necessary to ensure that they being complied with Employees who feel that they have been treated unfairly are encouraged to use the remedies outlined in the Companys handbooks. The Ronald McDonald House charity offers thousands of sick children in approximately 48 countries hope and it inspires courage. They say laughter is the best medicine and nothing makes people smile more than a Happy Meal.ourworld-policy-hero At McDonalds we recognize our responsibilities to protect and preserve the environment for future generations to come Our goal is simple, is achieving a continuous environmental improvement across all areas of our business. ourworld-prp btn-show-your-support images (9) Litter McDonalds provides trash cans outside every store all around the world. food-fries Waste Used cooking oil represents 10% of the restaurant total waste, and is recycled into biodiesel, which our delivery bikes runs on. food-saladsplus Packaging For the salads containers McDonalds replaced them with a paper card base; saving nearly 69 tones of plastic purchased by the firm. Energy All our restaurants uses low energy lampsrestaurants-whatson Resources Suppliers: Meat: from Brazil in bulks and then processed in Egypt. Potato: Farm frites Vegetable: Egyptian farms Dairy: Egyptian farms Bread: Egyptian suppliers Assets: 60 restaurants Delivery Motorcycles Office equipment Manufacturing plants Restaurant equipments Skills Knowledge: Employees are trained on the same values and are given the required skills to achieve companys success. (Hamburger University) External environment: (SWOT) Worldwide: In todays health conscious societies the introduction of a healthy hamburger is a great opportunity. They would be the first QSR (Quick Service Restaurant) to have FDA approval on marketing a low fat low calorie hamburger with low calorie combo alternatives. Currently McDonalds and its competition health choice items do not include hamburgers. Provide optional allergen free food items, such as gluten free and peanut free. In 2008 the business directed efforts at the breakfast, chicken, beverage and convenience categories. For example, hot specialist coffees not only secure sales, but also mean that restaurants get increasing numbers of customer visits. In 2009 McDonalds saw the full benefits of a venture into beverages. It can adapt to the needs of the societies and undergo an innovative product line. It can adapt to the needs of the societies and undergo an innovative product line. It can research ways to use green energy and packaging which will work as a part of their promotional effort as well as fulfill their social responsibility. It can create new product offerings, use mobile text messaging to offer services that appeal to consumers. It can upscale some of its restaurant settings at luxurious locations to attract more customers. It can provide optional items that are regarded to be the basis of allergy for some. It can slow down the level of expansion in order to increase the profitability of the organization. McDonalds Egypt: Introduce new products that satisfy the culture needs Reduce expansion to generate more revenue Use new home ordering techniques Care more about green environment (SWOT) Worldwide: The recession negatively impacts the holding position of the firm regarding its revenue streams, even though they are quite diversified. Foreign currency fluctuations are regarded to be a major problem as it uses standard pricing for its food items. More restaurants that are increasing their food offering and declining the price. Health issues regarding the fast food chain. Heavy investments on promotional campaigns which decrease the gaining of market share. Some parents criticize the firms cradle to grave marketing strategy that focuses on kids, who later on take it as a trend to their adulthood. Sued various times for unhealthy food, usually with addictive additives. Emergence of major fast food competitors: Burger King, Starbucks, Wendys, Taco Bell, KFC. The expansion has made the firm vulnerable to the slow economies of the other countries. Swine Flu McDonalds Egypt: Rumors such as an Americanized brand that supports Israel. Egyptians are starting to care more about diet and health Economy recession Swine Flu McDonalds vs. KFC vs. Momen The SWOT analysis of KFC showed that it has the largest market share of the fast food industry and 24 stores more than McDonalds. Its weaknesses turned out to be lack of consistence of standards and moderate rates of dissatisfaction by the customers. For the threats and opportunities of KFC, they are no different from those of McDonalds or any other fast food restaurant in the industry. Similarly, the SWOT analysis of Momen showed that its main strengths are in their diversified menus and reasonably more competitive and affordable prices. Its weaknesses are much more lack of consistency than that of KFC and customers perceive their taste to be less than both McDonalds and KFC as well as any other fast food restaurant in the market. Its opportunities are the incorrect believe of customers that Momen is Egyptian and halal while McDonalds and KFC are not. However, the threats of Momen are that they are only spread over the main areas of the Egyptian market so they do not serve all the customers unlike what McDonalds and KFC do. Natural environment: McDonalds doesnt supply its franchises from the headquarters in fact it treats every franchise as its own operating business that will order its supplies from the suppliers they want taking into consideration the quality assurance this could be based on the country itself or from imported goods. For McDonalds Egypt they order nearly 92% of their supplies from Egyptian producers whom produce the supplies in Egyptian land because Egypt is considered to be a good agriculture region for its good climate and having the Nile River. Potato: Farm frites Vegetable: Egyptian farms Dairy: Egyptian farms Bread: Egyptian suppliers Societal: Political: Taxes before 2005 were 40%, after 2005 and until now it is reduced to 20% this encouraged McDonalds to expand into what it is now 60 Branches and rising. Economical: Inflation has a very huge impact on McDonalds Egypt as prices are increasing and people have low income this leads them to spend money on cheap products, McDonalds has to increase its prices because its supplies are becoming more expensive. The economic crises has also affected McDonalds because people are saving more and spending less and as McDonalds is not considered as a need and people have many other cheap substitutes such as Amo Hosney and Momen, McDonalds sales are reduced. As McDonalds has a high unemployment rate it is not hard to find employees because McDonalds has a training center that trains them and candidates dont need to have special skills or certificates to work at McDonalds. Socio-culture: As McDonalds operate in many different countries it has to take into consideration their beliefs and traditions. It introduces new products besides the standard menu that suits every culture for e.g. in the Middle East MC Arabia and in India Mc Panton. McDonalds also cares about the factors that could offend each culture for e.g. a state in USA considers the red color in McDonalds logo as evil therefore McDonalds has introduced the BLUE color in the logo. Technological: McDonalds uses new technology in cooking and preparing the food to reduce the fats and cholesterol in nutrition. It has also introduced new technology to reduce costs (waste) and increase production efficiency. Task: (Porter 5 Forces) Threat of new entrants: McDonalds was not frightened a single bit when it first noticed that Burger King is going to start up in the Egyptian market for several reasons. First, they were well aware of their position in the market and how customers perceive them. Second, Burger King is not well positioned yet and the customers do not really know anything about it as well as not many customers in Egypt like it. Third, in order for Burger King to catch quickly with McDonalds it needs to open 10 stores every 2 months which is impossible and even if it was possible Burger King would still need a year for it to catch up. McDonalds main concern is for new small entrants such as Amo Hosney who offers low price products with more quantity but the difference comes in quality and not quantity. Rivalry among existing firms: McDonalds does not really see Hardees or consider it a main competitor. Kentucky Fried Chicken and Momen are the main competitors of McDonalds in the fast foods industry or business. KFC has the largest market share of the fast food industry with 84 stores (24 stores more than McDonalds) and Momen has the third largest share of the industry. McDonalds is counting on coming up with creative and appealing ideas to beat the competition which is the main strategy that McDonalds is adopting against competition. Threat of substitutes: Instead of buying McDonalds people can prepare food at home and it will be more healthy and will cost less therefore it is considered to be a threat to McDonalds because people will buy less causing loss in revenue. Power of buyer: McDonalds consumers can influence its prices because there are many competitors and substitutes that consumers can switch to such as Momen and KFC therefore the consumers have the power in purchasing the product of not and can influence it. Power of supplier: McDonalds has the power over suppliers because there are many suppliers available whom wish to work with McDonalds because it is a well recognized organization worldwide. The only problem is that McDonalds needs to follow some quality measurements in providing the food which might not be easily taught to new suppliers.

Morisson v. Olson :: Ethics in Government Act

Facts: The Ethics in Government Act created the position of independent counsel to investigate certain high officials of the federal government. When matters arise which may warrant such counsel, the Attorney General of the United States may investigate the allegations. If he finds reason, he may instruct the Special District Court to appoint an independent counsel. This individual may be removed only by the Attorney General upon ?good cause? and the position may be terminated only by the Special District when it decides the investigation has been completed. Upon recommendation from the Attorney General, independent counsel Alexia Morrison was assigned by the Special Division to investigate Assistant Attorney General Theodore Olson. Ms. Morrison requested that the Attorney General additionally refer her to investigate Deputy Attorney General Schmults and Assistant Attorney General Dinkins. The Attorney General denied the request. The Division decreed that the decision of the Attorney Genera l was final, but that the terms of the act were broad enough to allow Ms. Morrison to investigate anyway as to if Olson could have conspired with Schmults and Dinkins. Ms. Morrison had all three gentlemen subpoenaed. All three moved to have the subpoenas quashed, claiming that the independent counsel provisions of the Ethics in Government Act, that act which established the office of the independent prosecutor, were unconstitutional. Issues: 1.  Ã‚  Ã‚  Ã‚  Ã‚  Is the appointment of an independent counsel, an executive branch officer, by the judicial branch unconstitutional? 2.  Ã‚  Ã‚  Ã‚  Ã‚  Do the powers vested in the Special Division by the Act conflict with Article III of the Constitution? 3.  Ã‚  Ã‚  Ã‚  Ã‚  Is the Act is invalid under the constitutional principle of separation of powers? a.  Ã‚  Ã‚  Ã‚  Ã‚  Does the provision of the Act restricting the Attorney General's power to remove the independent counsel to only those instances in which he can show "good cause," taken by itself, impermissibly interfere with the President's exercise of his constitutionally appointed functions? b.  Ã‚  Ã‚  Ã‚  Ã‚  Does the Act reduce the President's ability to control the prosecutorial powers wielded by the independent counsel? Decision: 1.  Ã‚  Ã‚  Ã‚  Ã‚  No. 2.  Ã‚  Ã‚  Ã‚  Ã‚  No. 3.  Ã‚  Ã‚  Ã‚  Ã‚  No. a.  Ã‚  Ã‚  Ã‚  Ã‚  No b.  Ã‚  Ã‚  Ã‚  Ã‚  No Reasoning: 1.  Ã‚  Ã‚  Ã‚  Ã‚  Congress has Constitutional authority to give courts the power to appoint certain executive branch positions. a.  Ã‚  Ã‚  Ã‚  Ã‚  The Appointments Clause of Article II allows Congress to ?vest the Appointment of?inferior Officers, as they think proper, in the President alone, in the Courts of Law, or in the Heads of Departments.? b.  Ã‚  Ã‚  Ã‚  Ã‚  The independent counsel is an inferior office. i.  Ã‚  Ã‚  Ã‚  Ã‚  She is subject to removal by a higher executive branch official. ii.  Ã‚  Ã‚  Ã‚  Ã‚  Her duties are limited. iii.  Ã‚  Ã‚  Ã‚  Ã‚  She must comply whenever possible with the policies of the Department of Justice. iv.  Ã‚  Ã‚  Ã‚  Ã‚  Her jurisdiction is limited. v.  Ã‚  Ã‚  Ã‚  Ã‚  Her position is limited in tenure.

Ethical dilemmas in the workplace Essay

Abstract Business managers must practice ethics in the workplace. Managers are faced with a variety of situations and decisions in which they need to objectively resolve. They must work with individuals from diverse background and differing values and principles. Consider some of the following workplace dilemmas. Explore the online library for scholarly articles on ethical dilemmas in the workplace. Using Microsoft Word, prepare a document that includes the following: Discuss some of the common ethical dilemmas managers face in the workplace. Compare and contrast the ethical dilemmas that managers face to ethical dilemmas employees face in the workplace. Why is it important for managers to build trust, commitment, and effort among stakeholders associated with the firm? What value does it provide to the organization? How does it impact employees? Discuss your thoughts on employee e-mail monitoring in the workplace. Is it ethical? Is it justified? Does whistle-blowing violate company loyalty? S hould an employee blow the whistle if they are aware of wrongdoing? Introduction I think we all have heard about workplace ethics. I think what most people fail to realize is that ethics are ethics. To think that there is a separate definition for workplace ethics is just untrue. Ethics are when we  are faced with the right or wrong choice. A good ethical decision is when we make the right choice even when it may be the harder of the two decisions. There are some golden rules or popular phrases that we may recite just to keep one another on track. Phrases such as treat others as you want to be treated or don’t hurt, steal or lie or my favorite practice what you preach (Curry, 2012). Some of the common Ethical dilemmas in the workplace are: Conducting personal business on company time. I think this occurs because most of our weekday time is spent working. The temptations are too use the time to try and take care of stuff that even a lunch break won’t allow you to accomplish. Some of the that personal business may include doctor’s appointments, reservations, surfing the web or even running a side business for your personal gain. Another area where we may cross the line of ethics in the workplace is taking credit for someone else’s work. If we are tasked as a team but not assigned individual tasks to come up with some result then it may be easy for someone to sit back and take some of the credit. That’s why it’s important to delegate work so that when it comes together as one all can benefit. Another area that we can find ourselves involved in some negative ethical workplace behaviors is when we are harassed or see harassing behav iors in the workplace. Employees often don’t know what to do if they see one of their co-workers harassing another employee, either mentally, sexually or physically. Employees may worry for their jobs if they attempt to report a superior for harassment (Rafner, 2010). By comparison Ethics are the same no matter who you are or what position you hold within a company. The difference is employees shouldn’t have to worry when reporting unethical behaviors and Managers should act on them quickly as well as being professional when they are conducting investigations etc. As a whole Companies are generally expected to provide fair working conditions for their employees in the business environment. Having an employee handbook that outlines both management as well as employees acceptable behaviors in my opinion will leave no doubts of what is acceptable in the workplace (Rafner, 2010). It is important for managers to build trust and commitment amongst its stakeholders because without them there is no business. Management cannot be everywhere so in their absence managers need to be sure the company can and will be ran just as if they were standing next to that employee. What that does is create a sense of self worth and is a motivating factor and a good thing to have. Employees/stakeholders/customers do not like shady practices and often it is a sign of a poorly run business. When issues arise it is important to know that management is committed to a result that is not only is good for business but makes the customer (who is just as much a stakeholder) feel good! To take it one step further it seems in my experience companies that have open door policies seem to be the most caring. Employees really appreciate the chance to be able to voice concerns and not feel like a number. I believe this shows that mangers are committed to the overall well being of not only the s take holders but the image of the company. However, those reviews are mixed when it comes to what powers managers actually have especially when it comes to employee monitoring. An old 2001 CNN poll suggests from a study of human-resources professionals at 722 companies, found 74 percent saying they monitor workers’ Internet use at work; 72 percent said they check on employees’ e-mail; 51 percent said they review phone calls. The workplace privacy survey was conducted by the Society for Human Resource Management (SHRM), with West Group (CNN, 2001). Surely those numbers have risen or at a minimum went unchanged especially since technology as advanced greatly in the last ten years no doubt. I don’t think there is any question that it is perfectly legal for employers to read employee mail especially on employers provided e-mail accounts. Courts in my opinion seem like it would uphold just about any company’s right to monitor an employee’s e-mail especially when there is reason to believe the employee is doing something wrong on company property. At every place I have recently worked there has been a form to sign acknowledging that email isn’t private. Employers also may have â€Å"key logger† software in place that investigates certain buzzwords not only for the protection of the business but its employees and customers as well. To be honest unless its company related this should be a dead issue. You don’t have anything to worry about if you’re not doing anything wrong. It’s just that simple! There are so many  things these days that get judged or talked about at the workplace it’s hard not to wonder or worry. This paper talked about some of the Ethical Dilemma’s in the workplace but what about whistle blowing? What should an employee do? I don’t know if whistle blowing violates company loyalty but it sure would make it an uncomfortable place to be if it occurred often. I would have to think that morale would suffer and the chance of derogatory behaviors would increase. Too much of it you may even see a threat of workplace violence. I don’t think an employee has an obligation of loyalty to a company, even a prima facie one, because companies are not the kind of things that are properly objects of loyalty. I do however feel that loyalty is a real bond between people and should be something that for the sake of the entire group should always be intact. I think that employees are there to work and they shouldn’t have to play police officer however if something someone does would have a negative impact or result in some adverse reaction then I think reporting it would only benefit the group. Not everyone is going to get along and there will always be differences but to report each person every time th ey blink wrong is a vendetta that companies hate to see. I think the Utilitarian approach of greatest good for the greatest numbers has to come to play when blowing the whistle unless of course it’s an ethics violation outlined by the employee handbook or against the everyday code of ethics. Bibliography Larue Tone Hosmer, 2011 The Ethics of Management, A Multidisciplinary Approach Myron Curry, 2012 Ethics in the workplace, retrieved December 21st, 2012 from: http://ezinearticles.com/?Ethics-In-The-Workplace&id=12475 Don Rafner, 2010 Common Ethical Workplace Dilemmas retrieved December 20th , 2012 from: http://smallbusiness.chron.com/common-ethical-workplace-dilemmas-748.html CNN , 2001 Monitoring employees: Eyes in the workplace retrieved December 21st, 2012 from: http://articles.cnn.com/2001-01-02/business/surveillence_1_lewis-maltby-national-workrights-institute-monitoring-employees?_s=PM:CAREER

Colonization of Egypt - 1229 Words

What is a good country? Is a good country a country with a cheerful population? Is a good country a country which controls more land than the next? Is a good country a country whose government and economic system has absolutely no problems? Or is a good country a country that has a delicate balance of benefits and problems. Well, we are here today to discuss the corruption of Egypt, a good country, by Britain, a huge and powerful country. Although Britain was not the first, Britain has retained control of Egypt for nearly 40 years and I am here today to ask for the freedom and decolonization of Egypt from Britain.brbrThis problem all started in 1882 when the British forced Napoleon Bonaparte, the leader of the French Army, out of†¦show more content†¦Unfortunately, this pristine army was used entirely as a British commodity, without any Egyptian permission. The new army was composed of mostly high to upper class citizens. These citizens were chosen either because they had en ough money to leave Egypt, or they were rebellious. The citizens were shipped to a British camp in Cairo where they were stripped of their money and clothes. They were given one uniform, a rifle, and a pair of shoes. The following day they would begin learning deadly techniques for battle. Throughout this process, the Egyptian citizens thought that they would be used for defensive purposes. Little did they know that the British were planning to use them to do their dirty work in battles that were totally non-Egypt related The Egyptians could do nothing to avoid this unfair ruling by the British. If decolonized, Egyptians could be rid of this problem and live in love, not fear.brbrOddly enough, the only things that the British improved in Egypt were the health care, education, and improved farming methods. This improvement was not for the Egyptians however, but for the traders and merchants which stayed in Egypt while crossing the Suez Canal. Although the Egyptians did not benefit fr om these improved resources, they were still expected to pay for it in the form of taxes. brbrThe economy of Egypt, according to the constitution of 1971, is one based on socialism, with the people controlling all means of production. The progress ofShow MoreRelatedThe Colonization Of Egypt During The Middle East1460 Words   |  6 Pagesthe days of post colonialism†, there are still signs of colonization evident in the Arab world today. Throughout the readings of Fatima Mernissi and Ahdaf Soueif, the reader comes across the theme of colonization. The British colonization of Egypt is very similar to the French colonization of Morocco during the 19th century. 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